EXPLORE WHAT'S NEW WATCH VIDEO FIND A RETAILER
EXPLORE WHAT'S NEW WATCH VIDEO FIND A RETAILER

PowerBait Honeycomb technology provides next-level action and increased durability.
By removing a large portion of material from key areas, baits with Honeycomb technology have more action at slower speeds than ever before.

CHOOSE YOUR

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HONEYBALL

PaddleStinger

Nessie

Cullshad

Crabby

Hear from Brian ‘Barney’ Perry as he relives his experiences fishing with PowerBait from the past 20 years. Barney also explains our new PowerBait Honeycomb technology and its benefits.

The all-new Berkley PowerBait HoneyBall swimbait rolls patent pending Honeycomb technology, PowerBait scent and a tight swim action into the one soft bait. Short, fat and wide is what bream and natives love, so we made it!

FROM RRP $15.99

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CAMO
GREEN PUMPKIN PEARL WHITE
LIME TIGER
MIDNIGHT TIGER
SWAMP GAS
TENNESSEE SHAD

TARGET SPECIES:

BREAM / BASS / GOLDEN PERCH / MURRAY COD / FLATHEAD / ESTUARY PERCH / TROUT / SOOTY GRUNTER

CAMO
GREEN PUMPKIN PEARL WHITE
LIME TIGER
MIDNIGHT TIGER
SWAMP GAS
TENNESSEE SHAD
PaddleStinger Electric Shad
ELECTRIC SHAD
PaddleStinger Green Pumpkin Pearl White
Green Pumpkin Pearl White
PEARL WHITE
SUN GILL
SWAMP GAS
TENNESSEE SHAD

Featuring patent pending Honeycomb technology the PowerBait PaddleStinger showcases durability in a paddle tail style swimbait without sacrificing action. Designed with both profile and action in mind, the PaddleStinger has a thick baitfish profile and a dense head to provide easy rigging on multiple hook styles. Infused with Berkley’s legendary PowerBait scent, the scientific formula emits a taste and smell that mimics real prey and makes fish bite and hold on 18x longer than traditional unscented plastics.

FROM RRP $14.99

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RIG IT WITH

Bait 3″ 4″ 5″
Hook Size #1 2/0 3/0
PaddleStinger Electric Shad
ELECTRIC SHAD
PaddleStinger Green Pumpkin Pearl White
Green Pumpkin Pearl White
PEARL WHITE
SUN GILL
SWAMP GAS
TENNESSEE SHAD
Bait 3″ 4″ 5″
Hook Size #1 2/0 3/0

TARGET SPECIES:

FLATHEAD / JEWFISH / SNAPPER / KINGFISH / MANGROVE JACK / CORAL TROUT / TREVALLY / MURRAY COD / BARRAMUNDI

The PowerBait Nessie opens the door to a whole new world of lure fishing opportunity for anglers looking for the next best thing.
The Nessie is an unweighted soft glide bait design that’s articulated to create an insane action and loaded with PowerBait scent and taste so fish bite and hang on. Featuring unique stabilising fins to control depth as well as life like finishes, mesh joint reinforcement and a soft brush tail design to create the ultimate glide weapon. Skip it, slide it, and cast it where no other glide bait has ever been.

FROM RRP $11.99

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BURNT BONE
GOLDEN SHINER
GREEN PUMPKIN
PERCH
RAW
SHAD

TARGET SPECIES:

FLATHEAD / BARRAMUNDI / MURRAY COD / BASS / JEWFISH / MANGROVE JACK

BURNT BONE
GOLDEN SHINER
GREEN PUMPKIN
PERCH
RAW
SHAD

MEET NESSIE. PART GLIDE BAIT. PART SOFT BAIT. A WHOLE NEW DOMINANT BREED.

Introducing the Berkley Nessie, a soft glide bait that opens the door for entry level anglers to this advanced style of fishing, while simultaneously unlocking new uses for anglers with glide bait experience. Dominating the flats, catching a plethora of XL flathead, hear from Russell Babekuhl about his experience testing this exciting bait right here in Australia.

ALBINO
GHOST MORNING DAWN
HD GIZZARD SHAD
HD YELLOW PERCH
LIME ICE
SIGHTFLASH

The Berkley PowerBait CullShad takes swimbait fishing to a new level, the CullShad combines big profile drawing power with proprietary Honeycomb technology for the ultimate swim action and robust durability. The CullShad can be custom weighted by adding Nitro Nail Weights to increase running depth or swam unweighted out of the packet to produce explosive shallow water strikes. Available in 6” and 8” sizes and six great colours to suit all light and water conditions.

FROM RRP $14.99

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ALBINO
GHOST MORNING DAWN
HD GIZZARD SHAD
HD YELLOW PERCH
LIME ICE
SIGHTFLASH

TARGET SPECIES:

FLATHEAD / BARRAMUNDI / MURRAY COD / BASS / JEWFISH / MANGROVE JACK

From giant flathead down south to barramundi in the north, Cullshad takes shallow water swimbaiting to a new level. Pick your species below and watch it hunt!

Flathead

Barramundi

The Berkley Crabby is now available in the PowerBait formula in 2IN and 2.5IN sizes. The PowerBait Crabby features a ‘keeled’ belly that helps to keep it tracking straight when retrieved or can be cast on a light jig head and left to free–fall adjacent to structure. This makes it ideal for fishing boat hulls, racks, pontoons, and walls. The PowerBait® Crabby is available in six great colours to cover a wide variety of water colour and light conditions.

RIG IT WITH

Bait 2″ 2.5″
Hook Size #2 #2
BLACK
BLOODWORM
BREEN CHARTREUSE
CAMO
PUMPKINSEED
SWAMP GAS
Bait 2″ 2.5″
Hook Size #2 #2

TARGET SPECIES:

BREAM / BASS / GOLDEN PERCH / REDFIN / FLATHEAD

BLACK
BLOODWORM
BREEN CHARTREUSE
CAMO
PUMPKINSEED
SWAMP GAS

IN STORES NOW

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