As a self-proclaimed tackle addict that has worked in the fishing industry for 16 years, [...]
There is certain fish that don’t come along often. We know what they are. Big [...]
After seeing the videos of the all-new Berkley Shimma Pro-Rig lures on the Berkley social [...]
If you were to ask me what I thought the most temperamental, tenacious species to [...]
Upon arriving at Cape York for our annual barra trip, the anticipation of hooking into [...]
Well, it’s always exciting when you get to test a new lure and there’s nothing [...]
As a couple of keen anglers from out west, we love new fishing gear, and [...]
The one thing Ronnie Coleman will never have, is the flexibility of the new Berkley [...]
Recently I had the opportunity to fish a Gold Coast waterway I’ve never fished before [...]
I have been fishing with PowerBait soft plastics for 25 years now, and in that [...]
2021 has been a year of full of challenges with the covid 19 pandemic still [...]
When chasing big moochers and having to choose a lure to target them with, the [...]
If there’s one thing in life I love to do, it’s chase fish on lures! [...]
Big baits, big fish, right? Well, yes, but elephants frequently eat peanuts, even more so [...]
Guesty shares insight into the development process of the Shimma Shrimp, from scrunched up paper [...]
Berkley proteam member Kyle Wright shares his hands on experience with the Shimma Shrimp as [...]
Berkley pro team member Ryan Tully has put the Shimma Shrimp to the test on [...]
Berkley proteam member Jono Bleakley shares his first impressions on the Shimma Shrimp after putting [...]
Berkley proteam member Liam Williams goes through the different retrieval techniques you can use with [...]
Liam Williams catches a vast variety of fish species in little time with new PowerBait [...]
Introducing two new Berkley PowerBait soft plastic lures, the Buzz N Speed Toad and the [...]
Tournament angler, Russell Babekuhl hands out a few of his secrets to help you catch [...]
Guesty runs through everything you need to know to catch flathead on lures in your [...]
Hear from Guesty on how to catch bream in your local estuary! [...]
Hear from Guesty on how to select a soft bait for your target species and [...]
Learn from Guesty on the best way to rig a soft bait on a jig [...]
Guesty explains how to tie both a leader knot and a loop knot! [...]
Learn from Guest on how to improve your casting distance, as well as how to [...]
Guesty explains some of the most popular soft bait retrieves and when to use them! [...]
Learn from Guesty on the types of areas fish congregate, and the best times to [...]
Guesty explains how to set the hook, as well as the best practices for fighting [...]
It's for those that only care about one thing: hunting the biggest fish that swim [...]
Find out why Russ Babekuhl uses and recommends Gulp! Gel [...]
When fishing lures for species that have the reputation of being smart and cunning, scent [...]
Gulp! was, and still is, the ground-breaking soft bait lure, as its scent dispersion has [...]
What makes a classic soft bait shape? And why is a jighead the goto rigging [...]
Combine powerful scent with lifelike colours and realistic swimming actions, and you’ve got a trusted [...]
See the hottest new fish-catching profiles from Berkley Powerbait put to the test! 🔥 We've [...]
Angling legend Adam Royter pulls out the history books to explain the science, history and [...]
Angling legend Adam Royter recounts the evolution of PowerBait and how the scent formula gives [...]
Angling legend Adam Royter talks about how important scent is when it comes to fish [...]
Hotly anticipated, Crabby is now available in the Gulp! Alive! tubs for the ultimate in [...]
The Nemesis Paddletail features a v-profiled body that rolls seductively in conjunction with the vibration [...]
The Berkley Power Jerk Shad has been redesigned with hook marker exit points that allow [...]
Berkley is pleased to announce the release of the ever-popular Nemesis in three sizes in [...]
We have one simple mission: To be the world’s leading authority and cutting-edge expert on [...]
I’ve seen the progression of hundreds, if not thousands of people’s fishing careers and they [...]
Colours are one of, if not the most talked about and fussed over things we [...]
Fishing has evolved into a specialized sport with countless gear options to prove it. [...]
A thorough knowledge of knot tying is critical to fishing success—here’s all you need to [...]
Adam gets you on the water with 3 retrieve techniques for fishing Berkley soft baits [...]
Important factors in choosing your soft baiting outfit, line and leader material. [...]
Learn how to fish Berkley Softbaits with Adam Royter. Part 1 goes through Berkley Powerbait [...]
This series of blogs by Adam Royter is about all the things you really shouldn’t [...]
What always holds serious appeal however is when a soft plastic can be labelled as [...]
An ever-expanding range of lures suitable for bream exists on the Australian market. Each design [...]
So, you’re keen to catch big bream on lures, but don’t know where to start. [...]
Brent Hodges explains about the mulloway resurgence in Victoria.. [...]
Snapper season is now in full flight down here in Victoria and over the past [...]
Often over looked are the edges themselves and casting lures at our edges is not [...]
Be the first to hear our hottest fishing tips, latest tackle releases and offers. Join the Berkley family now.
HOOCH
KING SHRIMP
MIDNIGHT TIGER
MONGREL
OLIVE SHAD
PEACH FACE
PEARL CHART
RUSTY SHAD
12 GAUGE
CLEAR HERRING
GHOST
HOT PINK
JACK FLASH
MULLET GULLET
NUCLEAR CHICKEN
ORANGE BELLY SHRIMP
PEPPERED PRAWN
WHITEBAIT
BLUE TAIL
CRYSTAL
FIRE TIGER
OLIVE
ORANGE BELLY
PEACH
PEARL
PEPPERED
PINK
BREEN SHRIMP
CRYSTAL SHRIMP
LIME TIGER PEARL
MOSS SHAD
NATURAL
PINK SHRIMP
PURPLE GLIMMER
RED SHAD
BLACK CATALPA
BROWN SHRIMP
HEYOU
NATURAL SHAD
ORANGE SHRIMP
PEARL PINK
PINK CHART
SAPPHIRE SHRIMP
BANANA PRAWN
BLUE GILL
JELLY PRAWN
PINK SHINE
SWAMP GAS
BROWN TROUT (60 ONLY)
CHERRY SHAD
GHOST PINK
GOLD SLASHER (60 ONLY)
RED GILL
STROBE (90 ONLY)
WATERMELON PEARL
ZEB GOLD (90 ONLY)
ZEB PEARL (90 ONLY)
CANDY MELON
CRYSTAL CHAR
GREEN NEON
MAVERICK
ORANGE TIGER
PINK ICE
STEALTH GILL
AYU PEARL
BROOK TROUT
CANDY APPLE
KELPIE
PINK GHOST
EMERALD SHINER
GOLDEN TICKET
IVORY PEARL
OLIVE GILL
PERCH
WATERMELON
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