THE STORY OF BERKLEY SCIENCE
For over 85 years, Berkley has been driven by one simple goal: help anglers catch more fish! From Berkley Bedell hand-tying flies in his bedroom to the world-class research and development happening at Berkley Labs today, this is the untold story of the people, passion and science behind generations of unforgettable catches
WHERE IT BEGAN
SPIRIT LAKE, IOWA.
Take a rare look inside Berkley Labs — fishing’s very own Area 51. Where ideas are tested, formulas are refined and innovations are engineered to give anglers an edge on the water.
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WE’RE JUST GETTING STARTED
MORE SCIENCE UNFOLDS SOON.
Built through science. Proven on the water.
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